Quantcast

Advocare out, Independence independent - KTBS.com - Shreveport, LA News, Weather and Sports

Advocare out, Independence independent

Posted: Updated:
SHREVEPORT, La -

KTBS 3 Sports has confirmed that Advocare will be ending its sponsorship of what had been the Independence Bowl at the end of this season.  The company's five-year deal is coming to an end.  Advocare has become much more active in racing sponsorship, especially with Roush Racing.

A source close to the situation tells KTBS 3 Sports the bowl is much better financially than it has been in the past and has strong conference agreements with the SEC and ACC along with a solid television agreement through 2019.  

It is curious that Advocare pushed to rename the bowl the "Advocare V100 Bowl" in the final year of its agreement, then decide not to renew.

The bowl game will be actively pursuing new sponsorship.

  • National SportsMore>>

  • Bobcats' Al Jefferson still in walking boot

    Bobcats' Al Jefferson still in walking boot

    Wednesday, April 23 2014 10:55 AM EDT2014-04-23 14:55:06 GMT
    Al Jefferson was still in his walking boot when the Charlotte Bobcats arrived for their shootaround hours before facing the Miami Heat in Game 2 of an Eastern Conference first-round series.
    Al Jefferson was still in his walking boot when the Charlotte Bobcats arrived for their shootaround hours before facing the Miami Heat in Game 2 of an Eastern Conference first-round series.
  • Giggs to be assisted by ex-Man United teammates

    Giggs to be assisted by ex-Man United teammates

    Wednesday, April 23 2014 9:14 AM EDT2014-04-23 13:14:55 GMT
    Ryan Giggs will be assisted by former teammates Paul Scholes, Nicky Butt and Phil Neville during his spell as interim manager of Manchester United following the dismissal of David Moyes.
    Ryan Giggs will be assisted by a trio of former Manchester United teammates as he tries to stabilize England's biggest club after the abrupt dismissal of David Moyes.
  • Sherpas leave Everest; some expeditions nix climbs

    Sherpas leave Everest; some expeditions nix climbs

    Wednesday, April 23 2014 9:06 AM EDT2014-04-23 13:06:32 GMT
    Sherpa guides packed up their tents and left Mount Everest's base camp Wednesday in an unprecedented walkout to honor 16 of their colleagues who were killed last week in the deadliest avalanche ever recorded on...
    Dozens of Sherpa guides packed up their tents and left Mount Everest's base camp Wednesday, after the deaths of 16 of their colleagues in an avalanche exposed an undercurrent of resentment by Sherpas over their pay,...
  • ArkLaTex SlideshowsMore>>

  • ArkLaTex Adoptable Pets

    ArkLaTex Adoptable Pets

    Sunday, April 20 2014 8:50 PM EDT2014-04-21 00:50:49 GMT
    There are lots of animals in the ArkLaTex who are looking for that perfect home.
    There are lots of animals in the ArkLaTex who are looking for that perfect home.
  • Easter Bunnies

    Easter Bunnies

    Saturday, April 19 2014 6:26 AM EDT2014-04-19 10:26:06 GMT
    Thank you to all of our viewers who sent us pictures of your little Easter bunnies.
    Thank you to all of our viewers who sent us pictures of your little Easter bunnies.
  • Celebrate Education 2014

    Celebrate Education 2014

    Thursday, April 17 2014 3:30 PM EDT2014-04-17 19:30:00 GMT
    Community Projects Director Jan Elkins with donors for the KTBS 3 St. Jude Dream Home.
    CELEBRATE EDUCATION, and it begins next week at the Shreveport Convention Center.
  • Assignment EducationMore>>

  • Make way for changes in Caddo schools

    Make way for changes in Caddo schools

    Tuesday, April 22 2014 11:53 AM EDT2014-04-22 15:53:02 GMT
    Dr. Lamar GoreeDr. Lamar Goree
    Caddo Parish School Superintendent Dr. Lamar Goree unveiled the "Reimagine Our Schools" Campaign Tuesday morning.
    Caddo Parish School Superintendent Dr. Lamar Goree unveiled the "Reimagine Our Schools" Campaign Tuesday morning.
  • Gov. Beebe, sculptor to receive honorary degrees

    Gov. Beebe, sculptor to receive honorary degrees

    Tuesday, April 22 2014 5:24 AM EDT2014-04-22 09:24:22 GMT
    Gov. Mike Beebe and sculptor Anita Huffington will be presented honorary degrees from the University of Arkansas during the university's May 10 commencement ceremony.
    Gov. Mike Beebe and sculptor Anita Huffington will be presented honorary degrees from the University of Arkansas during the university's May 10 commencement ceremony.
  • Caddo superintendent addresses Fair Park principal change

    Caddo superintendent addresses Fair Park principal change

    Monday, April 21 2014 11:21 PM EDT2014-04-22 03:21:37 GMT
    Caddo Superintendent Goree addresses concerned Fair Park High parentsCaddo Superintendent Goree addresses concerned Fair Park High parents
    Caddo Superintendent Dr. Theodis Lamar Goree spent about an hour taking questions at Fair Park High Monday evening, nearly all of which centered on the decision to replace Principal James Outley.
    Caddo Superintendent Dr. Theodis Lamar Goree spent about an hour taking questions at Fair Park High Monday evening, nearly all of which centered on the decision to replace Principal James Outley.
  • NationalMore>>

  • High court tosses $3.4M award to child porn victim

    High court tosses $3.4M award to child porn victim

    Wednesday, April 23 2014 10:44 AM EDT2014-04-23 14:44:40 GMT
    The Supreme Court has thrown out a nearly $3.4 million judgment against a man convicted of possessing two pornographic images of a child that have been seen by thousands of online viewers.
    The Supreme Court on Wednesday said a federal law limits how much money victims of child pornography can recover from people who viewed their images online, throwing out a nearly $3.4 million judgment in favor of a woman...
  • Judge to mull Chelsea Manning name change request

    Judge to mull Chelsea Manning name change request

    Wednesday, April 23 2014 10:25 AM EDT2014-04-23 14:25:27 GMT
    A Kansas judge has scheduled a hearing to consider Army Pfc. Chelsea Manning's petition to legally change her name from Bradley Manning.
    A Kansas judge will on Wednesday consider Army Pfc. Chelsea Manning's petition to legally change her name from Bradley, as she serves a 35-year sentence for passing classified U.S. government information to the...
  • Spacewalking astronauts tackle urgent repair job

    Spacewalking astronauts tackle urgent repair job

    Wednesday, April 23 2014 10:15 AM EDT2014-04-23 14:15:02 GMT
    Space station astronauts are taking a spacewalk to replace a dead computer and get their orbiting home back up to full strength.
    Space station astronauts are taking a spacewalk to replace a dead computer and get their orbiting home back up to full strength.
Section is sponsored by:
  • KTBS 3 News Tips

    Send your news tip or story idea to the KTBS 3 Newsroom.  Enter your email address below to get started.

    * denotes required fields
    We're sorry, but only one entry is allowed per person.
    Thank you for your continued interest.

    Thank you for your submission to KTBS 3 News.  A member of our staff may contact you for more information.

  • SportsMore>>

  • Young and restless

    Young and restless

    Tuesday, April 22 2014 11:52 PM EDT2014-04-23 03:52:46 GMT
    Louisiana Tech quarterback Scotty Young has elected to forego his final year of eligibility and end his collegiate football career after obtaining his degree from Louisiana Tech University this summer. 
    Louisiana Tech quarterback Scotty Young has elected to forego his final year of eligibility and end his collegiate football career after obtaining his degree from Louisiana Tech University this summer. 
  • Wave good bye, LSU extends record shutout run

    Wave good bye, LSU extends record shutout run

    Tuesday, April 22 2014 11:49 PM EDT2014-04-23 03:49:57 GMT
    Sixth-ranked LSU defeated Tulane, 6-0, Tuesday night for the Tigers’ 13th shutout of the year at Alex Box Stadium.
    Sixth-ranked LSU defeated Tulane, 6-0, Tuesday night for the Tigers’ 13th shutout of the year at Alex Box Stadium.
  • With Ego in check, NFL not sure about "Freak"

    With Ego in check, NFL not sure about "Freak"

    Tuesday, April 22 2014 11:40 PM EDT2014-04-23 03:40:51 GMT
    LSU has been a machine when it comes to feeding players to the NFL, most of those in recent years having come from the defensive side. 
    LSU has been a machine when it comes to feeding players to the NFL, most of those in recent years having come from the defensive side. 
Share Your Images
Powered by WorldNow
    Powered by WorldNow
    All content © Copyright 2000 - 2014 Worldnow and KTBS. All Rights Reserved. For more information on this site, please read our Privacy Policy and Terms of Service.
    Advertising | EEO Public File | KTBS 3 Public File | KPXJ 21 Public File